Merlion gets white
Russia : broadliner Merlion has decided to open its catalog to small white products (vacuum cleaners, kettles, hair dryers or flatirons). It has also formalised its audio/video and mobile phone business, by opening dedicated departments where due management appointments are still to be announced. According to Sergei Raskolov, commercial director of the company, Russian resellers are more and more interested in such products, as 25% of its resellers already sells them. Merlion’s goal is thus to become a one-stop shopping for all the products needed by them. Of course, Merlion’s own retail chains (Citylink and Pozitronika) already sells some of these products. Merlion hopes to capture 6% of this market within 3 years.
Cyberstar appoints regional sub-distributors for Lexmark
India : Lexmark national distributor Cyberstar Infocom has appointed new regional sub-distributors across India to promote Lexmark products lines. The chosen sub-distributors are Vipra Sales and Services in Pune, Jain infosys, Sunflower Electronics, The Computer Store1, Lynx Technologies and Techno India in Guwahati, Texas Ltd in Kochi, Office solutions in Delhi, Quad 360 Degrees in Gurgaon, Modern Computers in Ludhiana, Help line in Hyderabad, Lalani InfoTech in Kolkata, Fine Electronics in Coimbatore and Creative Peripherals & Distributions in Mumbai (source : Channel Times India).
Alias stores on Iomega
Italy : network and security VAD Alias has been appointed as official VAD by Iomega for its line of low-end NAS systems (source : Channel Insider Italia).
U-Touch Veracomp
Poland : VAD Veracomp has been appointed official distributor for U-Touch large touchscreens in the country (source : ITReseller Polska).
interAct distributes Lanamark’s channel-centric virtualization sales and services delivery platform
Belgium : datacenter VAD interAct has signed a distribution agreement with Lanamark, a provider of virtualization sales and services delivery software platform.
A new manager for Ingram Micro POS/AIDC
Germany : about one year after acquiring Intertrade, and just after having finalized its integration, broadliner Ingram Micro has appointed Jürgen Daldrup as new manager for its new POS/AIDC division, replacing Intertrade founder Axel Friedrich (source : Channel Partner Deutschland).
Microtronica stores on Tandberg Data
Microtronica, a division of multispecialist Arrow, has signed a distribution agreement for Italy, Portugal, Spain and the United Kingdom with backup specialist Tandberg Data. Microtronica will sell Tandberg Data’s broad portfolio of tape drives, libraries and autoloaders, disk-based storage solutions and media products.
Prim’X enters Swiss market
Switzerland : French cyphering specialist Prim’X has chosen Xelios Suisse as official distributor. This company is basically a franchise of Sagem Xelios and, thus, the only distributor of Xelios products in the country. This partnership is the first in its kind for Xelios Suisse which seems to expand its portfolio beyond Sagem.
Gem scores Paramount USB-movie deal
United Kingdom : consumer electronics Gem has signed a deal with Paramount to distribute two blockbuster movies via memory stick : the latest Star Trek movie, as well as Michael Bay’s Transformers: Revenge of the Fallen (source : MCV United Kingdom).
Alliance adopts a Meru
France : WLAN vendor Meru Networks has chosen cabling and networking specialist Alliance Com as new distributor for its products and new certification center. Alliance Com is a group which gather together companies covering the whole French territory : ACR Centre (Auvergne), ACR Distribution (Alsace), Dream Tech (South-East), HBP Associés (Lyons), Immotique Distribution (North and Normandy), Indis Réseaux (Paris East), Primo (Paris West), Renest (West) and Sodecpa (South-West).
