Exertis to acquire Hammer
Irish distribution group DCC Technology, which trades as Exertis, has announced its intention to acquire storage VAD Hammer, subject to approval from the European Commission. Hammer has offices in Belgium, France, Germany, Italy, the Netherlands, Sweden and the United Kingdom, employing 165 personnel. It generated sales of €180.6m for the twelve months ended 31 January 2016 and distributes products from a leading range of vendors including Dell, Intel, Netapp, Seagate and Western Digital, to almost 1,000 value added resellers, cloud service providers and systems integrators. The acquisition, which is based on an initial enterprise value of €46.3 million will strengthen Exertis' enterprise portfolio and enhance its capability in the mid- and higher range server and storage market. Customers of Hammer will benefit from exposure to a wider range of products distributed through Exertis including networking, security and unified communications. Following regulatory approvals, expected to be completed by the end of 2016, Hammer will continue to operate as a standalone business with both entities capitalising on the benefits of the acquisition, to ensure that Hammer's specialism is not diluted.
Niall Ennis, DCC Technology managing director, said: "Hammer has enjoyed considerable success in providing value-added services and bespoke solutions in a number of vertical markets for their customers and has a well-earned reputation as a storage specialist. The acquisition has significant benefits for both companies increasing Exertis' expertise and solutions in the storage market, complementary to our existing server and enterprise business, and providing Hammer customers and vendors with a platform for growth within a diverse and financially strong technology distribution company. In addition, this deepens Exertis' presence across several European countries."
James Ward, Hammer managing director, said: "We see great synergy and opportunities for our customers, vendors and employees in joining Exertis. By leveraging the complementary strengths of both companies we can only add value to what is an exciting proposition for all our stakeholders. We look forward to working with Exertis management teams and building on the success of both companies."
United Kingdom: broadliner Exertis has unveiled a distribution agreement with Philips to market its full range of digital signage products. These include the Q, E, V, U, X, T and D line series of screens which provide a wide range of sizes and resolutions that are perfect for both internal and external messaging for all types of organisations. In addition, Exertis will provide the Philips videowall displays incorporating ultra-narrow bezels to maximise the viewing experience and Ultra HD solutions which provide four times the resolution of a conventional display.
Ian Aitken, Exertis AV general manager said, "we are delighted to be able to provide resellers with access to the entire Philips digital signage range. Our aim is to both widen and deepen our engagement with customers looking to take advantage of the convergence of AV and IT products. Philips has invested heavily in its channel resource over recent years and can offer a three year de-install, re-install warranty on all products, a service that is exclusive to Philips. What's more their screens also include integrated HTML browsers with in-built signage content which can be accessed on-line, connected to a single display or a complete network, and controlled via the Cloud."
The addition of Philips to the LFD portfolio now means that Exertis distributes the top four Large Format Display brands establishing Exertis as one of the UK's main signage distributors.
Martin Ware, Sales Director Philips Professional Displays UK, said, "we chose Exertis because of their pedigree in this market and their ability to offer a complete AV solution for both traditional AV and IT resellers that incorporates displays, networking, PC, components and accessories. In addition, they have an expert team trained to the level of certified technical specialist that can help us grow our business by supporting resellers who are not specialists in this field."
Earlier this year, Exertis opened an AV Enablement Suite providing resellers and their customers with a showcase for digital signage and interactive technologies, highlighting the IT infrastructure and control systems required to enable them.
Broadliner Exertis has announced its intention to further expand the online and instore, leading edge, digital delivery infrastructure solutions to retailers through its Ztorm subsidiary. Exertis Ztorm has been at the forefront of digital distribution for a decade and boasts an enviable catalogue of titles from the world's premier publishers and software houses. Its innovative solutions enable retailers to take the step from physical to digital without the costs, hassle and logistics involved with traditional POSA cards.
Exertis Ztorm managing director Annica Lejdeborn said "our focus is to help etailers and retailers deploy a cost-effective and reliable method for digital delivery. We have tested solutions for all store types ranging from small independents to large retailers or etailers. Each solution can adapt and grow according to the needs of the client. Exertis Ztorm's print instore, dynamic, no-risk alternative to POSA cards provides great advantages to retailers who can also take advantage of the promotional and marketing support provided by the Exertis retail teams."
As shipments of boxed games and software decline and demand for online downloads grows, then reliable, secure and scalable digital distribution is essential for both publishers and retailers in a market currently worth over €21.6bn. Exertis Ztorm has relationships with all the leading publishers and a growing catalogue of titles from companies that include Adobe, EA, McAfee, Microsoft, Nintendo, Sega, Sony, Symantec and Ubisoft.
A new name for CUC and Fröhlich & Walter
Following its acquisition by Irish group Exertis, cabling and networking specialist CUC and its German subsidiary Fröhlich & Walter have changed their named into CUC Exertis Connect and Fröhlich & Walter Exertis Connect. This first step ought to be followed later into the unification of the name as Exertis Connect, which will become the cabling and connectivity entity of the group in Europe.
Exertis launches LG Smart Hybrid Cooler
United Kingdom: broadliner Exertis has started the distribution of the LG Smart Hybrid Cooler that innovatively combines a built-in transparent signage display with a cooler. The 124,5cm display uses a M+ transparent HD panel with advanced IPS technology that renders brighter images for a vivid digital content. Messages can be managed and displayed remotely with content distribution via the internet or an USB. Ian Aitken, Exertis, general manager, AV said "The LG Smart Hybrid Cooler has a great many applications particularly across the retail, leisure, hospitality and catering sectors. Customers will be able to see the product first hand at our AV Enablement Suite. For end users, it not only provides the functionality of a cooler that can display product or brand imagery but also the opportunity to generate advertising income."
By eliminating air gap between the door glass and the transparent LCD panel, the LG Smart Hybrid Cooler displays accurate image and colour. Built-in speakers can add to the experience. Proximity sensors automatically switch the display from advertising mode to transparent mode enabling a see-thru view of the cooler contents. The Exertis AV Enablement Suite provides resellers and their customers with a showcase for digital signage and interactive technologies, highlighting the IT infrastructure and control environments required to enable them.
Exertis UK Ltd - IT division
Exertis UK Ltd - IT division
General manager :
Mr Gerry O'Keefe
Creation year : 1980