Arrow UK, Microtronica division
Building 1320
Arlington Business Park - Theale
RG7 4SA Reading United Kingdom Phone : +44 (0)118 963 3870 Fax : +44 (0)118 963 3880 Website :http://www.microtronicauk.com
Team
Sales director : Mr Mark Warren
Information
Creation year : 1994 Company registration number : 02897999 Indirect turnover : 100% Specialist : Computer components Main brands : AMD, Intel, Kingston, Supermicro, Western Digital Clients : Assemblers, associations, dealers, distributors, e-commerce, mail-order resellers, maintenance companies, multispecialists, outlets, semi-distributors, specialized resellers, specialized retailers, superstores
Services
Value added services After-sale service, BTO, co-marketing funds, configuration help, customer loyalty program, dedicated contacts, e-mailing, export service, field sales staff, hardware tests, hot-line, logistics, manufacturer certifications, personalized help, regular special offers, return-to-base warranty, sales help, shipments tracking, special offer lists, standard exchange, technology watch Financial services 30-day payment, advance payment, automatic transfer, bill of exchange, cheque, credit card, credit insurance, draft, letter of credit, personal outstanding, personalized terms of payment, term of payment Minimum delivery time
National : 24 hour(s) International : NC
News
Distributors lose industry share in 2011
2011-08-31
According to the last Canalys report, the growth of the distributors does not match those of the rest of the industry. The Canalys IT Industry major vendor (Apple, Cisco, Dell, EMC, Google, HP, IBM, Intel, Lexmark, Oracle, Microsoft and SAP) grew revenue 18% worldwide on average in the first quarter of 2011. In comparison, the big four distributors (Arrow ECS, Avnet TS, Ingram Micro and Tech Data) managed 11%, with many smaller distributors faring worse than this. Distributors have blamed recent disappointing results on excess inventory, poor retail demand, sluggish sell-out and weakening economies. They have comforted themselves by making peer group comparisons where sales-out data shows "we are performing as well as the others, so please blame the market for our results, not us!" And while these reasons are valid justifications, Canalys argues that distributors need to see the bigger picture and realize that for the first time in a decade industry trends are conspiring against them.
According to the report, distribution thrived for the last 10 years thanks to rapid notebook and netbook adoption and the virtualization of the server room, with two-tier distribution at the heart of the routes-to-market for both B2B and B2C vendors. But the growth drivers of the industry have now changed. Mobility is still booming, but now on the back of smaller devices, notably smart phones and pads, which are more and more sold either directly or through service providers. The server and storage markets are healthy, driven by data center activity and cloud applications. On top of these industry changes, the world economic growth is mainly coming from economies beyond Western Europe and the US, where the top 4 distributors are at best weak, at worse absent (MEA, Russia, Japan, etc.) : in these countries, local distributors will outgrow them, with already some local giants like Merlion in Russia for example. All of these factors combined are set to cause headaches for distributor executives for at least the next two years. The report concludes with a list of recommandations for the distributors to follow, if they wish their growth to match the industry, one of which is to go East as soon as possible…
More Microtronica at the Gateway
2010-12-21
While the partnership has been separately announced in the Netherlands and the United Kingdom, Gateway has signed a broader partnership with Microtronica. Resellers in Belgium/Luxembourg, Germany, Italy and Spain will also be able to find Gateway servers and storage products through the distributor's local offices. The partnership might also be extended to other countries in the coming months, depending on the success met in the first country covered.
EntaTech signs up as storage and server distributor for Gateway
2010-12-06 United Kingdom : hardware and systems vendor Gateway has signed its second distributor after agreeing a partnership with broadliner EntaTech. Recently, the Acer-owned vendor signed a distribution deal with Microtronica. EntaTech has now also been recruited to distribute Gateway's storage and server wares. The storage portfolio incorporates technology from specialist vendor Hitachi Data Systems (HDS) (source : Computer Reseller News United Kingdom).
