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Varlink now distributes Zebra's complete portfolio

United Kingdom: DC/POS specialist Varlink has expanded its contract with Zebra Technologies and is now an Authorised Distributor for the complete Zebra product lines. Since its inception in 2005, Varlink have successfully distributed Zebra barcode and ID card printers and latterly a range of industrial mobile computers. This major contract extension sees Varlink's product set expand to now include Zebra barcode scanners, mobile computers, tablets and wireless network solutions alongside their complete printer portfolio. The addition of such a significant product portfolio not only allows Varlink's established and growing reseller-base to access a wider range of products than ever before, but the introduction of new innovative products such as the TC8000, ET50:55 tablets, TC70 touch computer and VC80 vehicle-mounted mobile computer by Zebra, further enhances the opportunity to generate incremental business in new markets. Varlink's UK market focus means they truly understand the nuances of challenges faced by UK-based System Integrators and Solution Providers, and it is this understanding and ability to work with partners to find the right hardware solution for them that has carved such a strong position in the specialist IT channel.

According to Mike Pullon, CEO Varlink, "the expansion of our highly valued relationship with Zebra provides us with an opportunity to grow our mutual business by enabling UK System Integrators and Solution Providers with access to and support of Zebra's technologically innovative products."

John Kelly, manager, Channel Strategy and Programs, EMEA, Zebra Technologies, said "The new PartnerConnect program is designed to address the needs of distributors, ISVs, and resellers, provide opportunities for growth, and meet or exceed customer and market demand. This extended partnership with Varlink demonstrates how Zebra's new partner program enhances access to a majority of Zebra's portfolio, delivering complete solutions that help our end customers' build their bottom line."

Varlink adds Datamax O’Neil print solutions to its existing Honeywell portfolio

United Kingdom: DC/POS specialist Varlink has added Datamax O’Neil print solutions to its existing Honeywell range of scanners, printers and mobile computers. Datamax O'Neil, acquired by Honeywell in December 2014, manufactures fixed and mobile label and receipt printers suitable for retail, field force, warehousing and healthcare industries. The acquisition of Datamax O'Neil further enhanced Honeywell's print offering which, following the introduction of Intermec in 2013, for the first time had comprised of desktop, mobile and industrial grade printing solutions and associated supplies, complementing their highly comprehensive range of mobile computers and barcode scanners. Datamax O'Neil's portable printers include ultra-rugged receipt printers, ideal for route accounting, direct store delivery and field service applications. Their desktop printer range is ideal for meeting customer needs in retail, healthcare and warehousing environments. Honeywell's full printing range is now available through Varlink, from industrial grade label printers, receipt and stationary printers through to compact desktop printers designed for space constrained environments.

Varlink adds Panasonic rugged and EPoS hardware to product portfolio

United Kingdom: POS specialist Varlink has unveiled the addition of the iconic Panasonic Toughbook, Toughpad and EPoS range of products to its hardware portfolio. Local IT resellers, system integrators and solution providers can now access Panasonic's world leading range of rugged and durable computers with Varlink's next day delivery service.

Since its launch in 1996 the Panasonic Toughbook has defined the ruggedised PC and tablet market, redefining the possibilities of access to data and applications in the most challenging of environments. Toughbook and Toughpad customers work in some of the world's harshest conditions, and therefore need mobile computers that can operate effectively in challenging environments.

Varlink CEO, Mike Pullon said, "We are delighted to be able to add Panasonic, a world leading manufacturer, to our portfolio of rugged computing and EPoS vendors. Panasonic’s Toughbook and Toughpad are amongst the most durable and reliable computers on the market and their range of EPoS terminals broadens our resellers’ choice to offer to their customers. Our customers can rely on Varlink’s expertise and assistance to select the right Panasonic product for their solution."

Designed to operate in both extremely low and high temperatures, the fully rugged Toughbook and Toughpad ranges are dust, water, vibration and drop proof from a height of up to 1.8m. They are available in a variety of form factors including Laptops, Notebooks and Tablets ensuring field workers are equipped with a fit for purpose device to meet the everyday challenges of their roles.

Oliver Ledgard, Panasonic Channel Manager for UK & Ireland, commented, "Panasonic Toughbook are extremely excited to be working alongside Varlink. We hope that this relationship will mean we can offer a more diverse mobility solution to UK resellers and solution providers, giving them peace of mind that their Toughbook or Toughpad devices will be fully compatible with their end users’ requirements."

Varlink signs up DataVan as new EPOS vendor

United Kingdom: AIDC and POS specialist Varlink has added DataVan to its portfolio of EPoS vendors, introducing the Taiwanese manufacturer to the local market. Varlink will soon be distributing the DataVan Glamor and Bravo ranges of EPoS Terminal, offering a reliable, powerful and stylish solution to UK resellers in both the retail and hospitality sectors. The bezel free Glamor and the entry level Bravo offer easy service and maintenance with innovative field replaceable modular engineering and cable free technology. Both terminals are resistant to dust and spills and the fanfree design of the Glamor series ensures low energy usage, reducing the total cost of ownership for the end user. Varlink Managing Director Mike Pullon said, "We have worked hard to find an established manufacturer capable of providing us with reliable and well specified products backed by the commercial understanding and flexibility required to enable us to establish their brand in the United Kingdom. After long and detailed discussions I am delighted that we have entered into an agreement with DataVan that will see us distribute their EPoS terminals to retail solution providers in the UK and Ireland." Head of DataVan Jarry Ku said, "As the demand for our state-of-the-art products increases it is vital we partner with an experienced local distributor in Varlink. After thorough discussions with Varlink we are sure they will be the perfect distribution partner in UK and Ireland. We look forward to working with Varlink and our goal is to bring a great product selection with future-proof technologies that exceed customers' expectations." The DataVan EPoS terminals will be available with 38cm resistive touch or true-flat glass projective capacitive touch screens and with a range of Intel processors to suit an array of technical and budget requirements. Both series of terminal also come equipped with comprehensive I/O connectivity options capable of coping with today’s EPoS requirements as well as future developments.

Varlink expands Honeywell portfolio to offer RFID, printing and voice solutions

United Kingdom: DC/POS specialist Varlink have expanded their Honeywell offering with the addition of the Intermec product set to their Honeywell portfolio of barcode scanners, mobile computers and vehicle mount computers. Honeywell completed its acquisition of Intermec in September 2013, adding RFID, voice and printer solutions to the existing Honeywell portfolio of mobile solutions. The addition of the Intermec range will only strengthen Varlink's existing portfolio of Honeywell products by providing the user with a full solution and enhancing their market with the introduction of RFID mobile devices.



Unit 1 - Osbaldwick Industrial Estate
Outgang Lane
YO19 5UX York
United Kingdom
Phone : +44 (0)1904 717 180
Fax : +44 (0)1904 438 999
Website :
E-mail :


General manager : Mr Mike Pullon (*** ****** ********* ** *)
Sales director : Mrs Michelle Spencer (*** ****** ********* ** ***** )
Marketing director : Mrs Kathryn Baarda (*** ****** ********* ** ****)
CTO : Mr Bill Gordon (*** ****** ********* ** ****)
Sales manager : Mrs Sue Veal (*** ****** ********* *)
Channel manager : Mr Chris Bartlett (*** ****** ********* ** ****)


Creation year : 2005
Company registration number : 05529310
VAT number : GB 870 4016 46
Annual turnover
2015 : 15,94 M€
2014 : 14,77 M€
2013 : 12,25 M€
2011 : 11,50 M€
2010 : 9,32 M€
Active resellers : 1000
Indirect turnover : 100%
National/regional/export split : 96/0/4
Export : Andorra, Austria, Belgium, Bulgaria, Croatia, Cyprus, Czechia, Denmark, Estonia, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Latvia, Liechtenstein, Lithuania, Luxemburg, Malta, Monaco, Netherlands, Norway, Poland, Portugal, Romania, San Marino, Slovakia, Slovenia, Spain, Sweden, Switzerland
Specialist : Mobility, POS and AIDC
Main brands : Casio, Datalogic, Opticon, Trimble, Zebra
Clients : Associations, consultants, corporate resellers, dealers, IT consulting and service providers, service providers, specialized resellers, systems integrators, VAR
Employees : 34 people


Value added services
After-sale service, configuration help, dedicated contacts, demo products, demos, direct shipping to final client, e-commerce site, e-mailing, field sales staff, newsletters, online order status checking, online ordering, product catalog, product loan, project-dedicated sales staff, return-to-base warranty, shipments tracking, special offer lists