Logicom and NetApp sign distribution agreement
Broadliner Logicom has signed a partnership agreement with data management and storage vendor NetApp. The agreement names Logicom as an official distributor of NetApp products and solutions in Afghanistan, Bahrain, Cyprus, Egypt, Greece, Iraq, Jordan, Kuwait, Lebanon, Libya, Malta, Oman, Pakistan, Qatar, Saudi Arabia, United Arab Emirates and Yemen. This agreement allows Logicom to build on its value add division that offers partners technical support and presales assistance, technology training and education, as well as logistics and financial services.
Logicom strengthens management team
Middle East: broadliner Logicom has reorganized its management team with two internal promotions and a new appointment. Sajith Raj has been appointed to regional distribution and sales manager and Ahmed Diab, formerly business unit manager for Cisco at Logicom KSA, will take up the new position of business development manager for Iraq. The distributor has also poached Emma Millar from Emitac (where she was Regional Channel Marketing Manager), as new regional marketing manager.
Logicom launches the first HP PSG Value Lab for channel
Middle East : broadliner Logicom has recently launched the first HP PSG Value Lab for channel partners in UAE. The lab, which is located at Logicom's Dubai office, is part of the Logicom's value-add offering to the channel partners. Resellers and their end users can get their hands on a range of HP workstations and experience performance benchmarking, proof of concept etc. The lab is equipped with the latest HP workstation Z1 and multiple design software like as AutoCAD and Adobe.
Logicom extends its APC distributorship territory to the UAE
Middle East : broadliner Logicom and APC have renewed their distribution partnership, following three years of continuous growth in the territories of Bahrain, Kuwait, Oman, Qatar and Yemen. The renewed partnership also sees Logicom extending its territory, by taking on APC's brand distribution responsibilities in the UAE.
Western Digital appoints Logicom
Middle East : hard drive vendor Western Digital has appointed broadliner Logicom as a distributor to sell WD's range of products in the region. The Cyprus-based distributor will be distributing WD's products in Bahrain, Kuwait, Oman and Qatar for components and the entire product portfolio in Jordan and Lebanon.