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Another VAD division for ASBIS

Croatia: broadliner ASBIS has officially launched its VAD division in the country. The value distribution is the current strategic trend of the distributor, which is implementing it gradually in all its subsidiaries.

ASBIS adds Kingston distribution

Broadliner ASBIS has signed agreement with Kingston Technology Company, the independent world leader in memory products, for the distribution of the complete range of Kingston's products across the Gulf region and North Africa in addition to the nine European countries under the master contract. "The distribution of innovative Kingston portfolio strengthens ASBIS market position and simplifies entrance into target segments. We are thrilled to expand our partnership with Kingston and offer more one-stop purchase opportunities to ASBIS customers in the Gulf region and North Africa. As it is seen from initial sales results, Kingston products have already proved to be commercially successful in these regions", said Eduards Lazdins, Memory MPLM at ASBIS Enterprises PLC. With the new agreement, ASBIS officially distributes Kingston memory products including DRAM, USB drives, flash cards and solid state drives across Belarus, Bulgaria, Croatia, Czech Republic, Latvia, Romania, Russia, Slovakia, Ukraine, the Gulf region and North Africa through ASBIS offices in Egypt, Saudi Arabia, Tunisia and the United Arab Emirates.

ASBIS expands its distribution portfolio with BlackBerry software

Broadliner ASBIS has added BlackBerry software and services to its distribution portfolio in the CEE and FSU regions, through its offices in Belarus, Bosnia, Bulgaria, Croatia, Czech Republic, Estonia, Hungary, Kazakhstan, Latvia, Lithuania, Poland, Romania, Russia, Serbia, Slovakia, Slovenia and Ukraine. Expanding its distribution portfolio will help the company's opportunities in highly regulated and security-sensitive sectors, such as healthcare, government and financial services. "BlackBerry software is an invaluable addition to our distribution portfolio", says Serhei Kostevitch, CEO of the ASBIS Group. "It will strengthen our go-to-market strategy in the CEE and FSU regions and as the sole distributor it will also increase our value and improve our differentiation. Overall, we are now better positioned to support customer demand for secure mobility solutions and help our professional partners grow their businesses."

"The CEE and FSU regions are emerging markets where we are keen to grow our footprint and we found a great partner in the ASBIS Group to help us achieve that goal", said Richard McLeod, VP Global Channels at BlackBerry. "We have re-invented and transformed our channel partner program earlier this year so partners like the ASBIS Group are now better equipped to take advantage of our end-to-end security solutions and software. Together we are now able to support enterprises in the CEE and FSU region who are looking to securely, connect and mobilize their mobile workforce and offer them easier access to BlackBerry Software and services."

BlackBerry gives enterprises complete confidence in their supply chain, product and data security and is trusted by industry leaders for secure mobile communications. The ASBIS Group will now be able to offer its reseller community a software platform that enables and manages security, mobility and communications between and among hardware devices, programs, mobile apps and the internet of things.

ASBIS expands its portfolio with backup and recovery software from StorageCraft

Broadliner ASBIS has expanded its portfolio with backup and disaster recovery software products and solutions from StorageCraft Technology Corporation, a recovery and backup editor. The new distribution agreement between ASBIS and StorageCraft was signed for all regions where ASBIS operates, through ASBIS offices in Belarus, Bosnia, Bulgaria, Croatia, Cyprus, Czech Republic, Egypt, Estonia, Hungary, Kazakhstan, Latvia, Lithuania, Poland, Romania, Russia, Saudi Arabia, Serbia/a>, Slovakia, Slovenia, South Africa, Tunisia, Turkey, Ukraine and the United Arab Emirates. "StorageCraft commands a large part of the global backup solutions market, giving ample business opportunities to ASBIS. We are excited to offer the award-winning StorageCraft's backup and recovery software solutions to our customers in all countries, and especially our MSP (managed service provider) and VAR (value-added reseller) partners to ensure better customer experience for end users from SMBs and Enterprises", said Aleksey Mokhov, MPLM at ASBIS Enterprises.

According to Andy Zollo, StorageCraft EMEA VP of Sales, "we are delighted to grow our collaboration with ASBIS in EMEA. We have an exciting product data backup and recovery range and we are confident that the distributor dealership with ASBIS will help us expand into emerging markets."

StorageCraft solutions give tools to back up systems, applications, and data, replicate them locally or in the cloud, and restore everything from a single file to complete systems throughout the network. The portfolio includes StorageCraft MSP and perpetual software (StorageCraft ShadowProtect, StorageCraft Granular Recovery for Exchange, StorageCraft ImageManager, StorageCraft Cloud Services and soon to be released Gillware Online Backup and Cloud to Cloud), renewals and paid support (Premium Support and Incident Support). ShadowProtect provides backup and disaster recovery, data protection, and managed system migration for Windows and Linux systems on virtual and physical machines. Recover systems, applications, and data to the same or different hardware or virtual environment.

ASBIS expands contract with XFX

After Czech Republic last summer, broadliner ASBIS expanded its contract with XFX for distribution of the complete portfolio of XFX's VGA cards on AMD Radeon chipsets and Power Supply products in Bulgaria, Croatia, Romania, Russia, Serbia and Slovakia, with the perspective of extension to all other regions of ASBIS presence.

"We are pleased to confirm the cooperation with this reputed VGA vendor on a mutually beneficial basis. The XFX's VGA and Power Supply products are commercially successful on a number of markets worldwide. We, at ASBIS, strive to increase this outreach distributing XFX's VGA portfolio to our business partners", said Artem Albul, PLM at ASBIS Enterprises.

"We are delighted to be working with such a well-respected and successful distributor with a proven track record to address specific markets. XFX Graphics and Power Supply products are customized for many areas of business and we have a dedicated line of hard-core gamer's products that support the latest technologies like Virtual Reality, we are well known for unlocking and unleashing a products full potential. With the recent launch of the AMD Radeon RX series, we have been quick to capitalize on this amazing technology and significantly, we were first to market with customized solutions", said Cy Brown, Vice President of Sales at XFX. The XFX Radeon RX 480 Series and the XFX Radeon RX 470 Series graphics cards coupled with AMD LiquidVR technology delivers a virtually stutter-free, low latency experience, essential for remarkable Virtual Reality environments. As well as this Industry-leading innovation from AMD, XFX have invented its Patented HardSwap Cooling system allowing the industry's first tool free fan swapping solution, with a range of coloured LED solutions letting the consumers make a lifestyle choice for their leading edge graphics cards, with the ultimate in cool & quiet operation. Also optimized for the most popular gaming resolutions on the market, the XFX Radeon RX 460 graphics card powers through the latest AAA titles in 1080p. Featuring 4th generation GCN architecture, the XFX Radeon RX 460 graphics card provides exceptional DirectX 12 and Vulkan experiences with native asynchronous shader support. XFX have also delivered the world's first 100% passive cooled solution in 2GB and 4GB variants, with no moving parts it delivers a zero noise experience. Couple that with its 100% passive PSU solutions enabling truly silent PC gaming.


ASBIS Romania srl

ASBIS Romania srl
Splaiul Independentei 319
RO-062550 Bucureşti 6
Tél. : +40 (0)21 337 1096
Fax : +40 (0)21 337 1091
Web : http://www.asbis.ro
Courrier électronique : sales@asbis.ro


DG : M. John Cuşa (*** ****** *******)
Directeur marketing : M. Drăguşin Puiu (*** ****** ********* *)
Directeur des ventes : Mme Ruxandra Dobre (*** ****** ********* **)
Directeur des ventes : M. Irinel Flavius Juncu (*** ****** ********* )
Directeur des ventes : M. Irinel Pivniceru (*** ****** ********* ** *)
Directeur des ventes : M. Dinu Gherman (*** ****** ********* )
Directeur des ventes : M. Adrian Udvescu (*** ****** ********* **)
Directeur des ventes : M. Eduard Sorcoata (*** ****** ********* ** )
Chef de produit : Mme Monica Milea (*** ****** ********* )
Chef de produit : Mme Camelia Ungureanu (*** ****** ********* ** **)
Chef de produit : Mme Anca-Maria Nastasia (*** ****** ********* ** ***)
Chef de produit : Mme Petrina Enache (*** ****** ********* **)
Chef de produit : M. Alexandru Dumitru (*** ****** ********* ** **)
Chef de produit : Mme Catalin Campeanu (*** ****** ********* ** *)
Chef de produit : Mme Oana Matoru (*** ****** *********)


Année de création : 1998
Registrul comertului : J40/5587/1998
Numéro de TVA : RO10656216
Chiffre d'affaires annuel
2015 : 46,55 M€
2014 : 45,92 M€
2013 : 37,53 M€
2012 : 32,31 M€
2011 : 24,01 M€
Revendeurs actifs : 1200
Part de l'indirect : 100%
Répartition national/régional/export : 100/0/0
Principales marques : Dell Technologies, Intel, Prestigio, Seagate, Toshiba
Clientèle : Assembleurs, boutiques, centrales d'achat, commerce électronique, grandes surfaces alimentaires, grandes surfaces spécialisées, grands magasins, grossistes, groupements, industriels, mainteneurs, multispécialistes, négociants, revendeurs généralistes, revendeurs grands comptes, revendeurs spécialisés, semi-grossistes, SSII/ESN, superstores, VAR, VPC
Effectif : 40 personne(s)