News

Novoflex gets Focus(sed)
2011-11-22
Scandinavia : photo specialist group Focus Nordic has been chosen by the German vendor Novoflex to distribute its tripods, adapters and macro accessories in Denmark, Finland, Norway and Sweden.

Lowepro focuses on Nordics
2011-09-16
Scandinavia : photo case vendor Lowepro has expanded its partnership with Focus Nordic, previously limited to Finland and Sweden, to the remaining Scandinavian countries, that is Denmark and Norway.

Focus Nordic signs with Tamron
2010-09-10
Norway : digital picture specialist Focus Nordic has been appointed official distributor for Tamron lenses. This partnership completes the coverage of Scandinavia, as Tamron was already working previously with the distributor in Denmark, Finland and Sweden.

Focus pushes Finland
2010-04-09
Scandinavia : recently created photo specialist Focus Nordic has appointed Kristian Blomquist, who is its marketing manager in Sweden, as managing director of its Finnish office. The goal is to bring Focus Finland to local market leader within a few years (source : IT24 Sverige).

Photo : unity is strength
2009-11-30
Scandinavia : Danish and Norwegian photo specialists Westheimer and Aronsen have decided to unite their destinies with their Swedish counterpart Focus Trading (which has a subsidiary in Finland since 2007) through a merger. The new company, which will be named Focus Nordic, will have a total turnover of about €70m and should be the biggest photo-specialized distributor. According to the managers of the three companies, this merging is natural, as they share many vendors, and most of them consider Scandinavia as a "single" country. Also, the three companies hope to have together stronger purchase power, and thus be able to better negotiate with their vendors.