Spamina goes north
2011-02-28
Spanish cloud-antispam editor Spamina has started its European crusade by attacking French market. The company has chosen network and security VAD ITway as local distributor. It will face as local competitors French MailInBlack (which work both directly and indirectly - a potential drawback for channel-based growth plans) as well as German vendor AntiSpamEurope, which has entered local market a few months ago and is, functionality-speaking, a direct competitor. It differenciates itself from these competitors thanks to its local nodes. These nodes work on local mails, thus enabling privacy-conscious major accounts to use Spamina services more easily, as their mails never leave local territory. In France, AntiSpamEurope has chosen security VAD GS2i as local distributor. Spamina is also present in Spain, through ITway, Ingram Micro and Interbel, in Portugal with ITway and in Italy since a few months thanks to a partnership with, again, ITway. The company has also entered the British market in December, but still lacks a distributor there. Its next planned steps are Germany, where it will face a fierce competition from AntiSpamEurope, and Scandinavia, through a sales office in Sweden. Through its distributors, Spamina mainly targets VARs and integrators which will address SMB and major accounts. The company also works directly with telecom operators, which may use its solutions as part of their antispam services.
Some hardware for Interbel
2009-07-09 Spain : previously a software-only distributor, VAD Interbel has expanded its reach by signing a distribution partnership with security vendor SonicWALL (source : Channel Insider España).
