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Arrow ECS extends Citrix Service Provider distribution agreement
Infrastructure VAD Arrow Electronics has extended its EMEA Citrix Service Provider distribution agreement with Citrix, a mobile workspace leader, to Germany, Portugal, Spain and the United Kingdom. Until now, the agreement covered Belgium, Denmark, Finland and France. The Citrix Service Provider program offers comprehensive technical and business resources service that providers need to build a high-value Desktop-as-a-Service (DaaS) business. Citrix helps the channel community build their own unique and customised DaaS solutions via monthly pay-as-you-go licensing, a validated reference architecture and prescriptive enablement and marketing resources. Under the agreement, Arrow can now offer its resellers and service providers in the covered markets access to the complete portfolio of Citrix Service Provider solutions. Furthermore, both resellers and service providers can enhance their Citrix Service Provider capability with ArrowSphere xSP – a single interface for unifying and automating the management, administration and reporting of service provider programs.

Nimava expands NEC distribution to Nordic region
Already a NEC Unified Solutions distributor in the Benelux (through an office in Belgium), Dutch telecom VAD Nimava has seen its distribution rights for these products expanded to Scandinavia. In this region, with yet non-detailed resources, Nimava plans to target the SMB market in Denmark, Finland, Norway and Sweden.

Planète Telecom distributes Yealink
French network and telecom VAD Planète Telecom has started to distribute Yealink IP phones in the country. These products are also available for the rest of the world, through its Export company.

TD Azlan's HP teams achieve ISMM training centre accreditation
TD Azlan, the Tech Data's division specialized in value-added distribution of enterprise networking, server, storage and software solutions, has completed the latest phase of the HP Sales Excellence Program, with 149 of its HP specialist sales staff from across Europe completing the second module of four of their ISMM (Institute of Sales and Marketing Management) Level 3 Certificate in Sales and Marketing. The distributor's HP Sales Excellence Program aims to set the highest standards in the industry for professional sales practice in value distribution. TD Azlan has also attained the status of an ISMM Recognised Centre, enabling it to deliver ISMM sales qualifications to its own staff and reseller customers. Based in London, the ISMM is the worldwide representative body for sales professionals. It is internationally-recognised authority as the custodian of sales standards, ethics and best practice and a provider of professional sales training and qualifications. As an ISMM Centre, Azlan is accredited to deliver ISMM courses and assess and certify trainees that meet the required standards. Azlan's HP-dedicated sales staff, from Austria, Belgium, Czech Republic, Denmark, Finland, France, Germany, Italy, the Netherlands, Norway, Poland, Portugal, Spain, Sweden, Switzerland and the United Kingdom, are now taking an ISMM Level 3 course that has been specially designed to meet their needs. The training is provided online through the TD Academy training portal and subsequently assessments are carried out by TD Azlan's own qualified ISMM assessors to ensure that all HP sales staff have met the high standards required to achieve the certification. The TD Academy Portal was recently recognized with a coveted Brandon Hall Group Silver award for excellence in the Best Sales Training Program for Extended Enterprise category. Brandon Hall Group provides insights around key performance areas, including learning and development, talent management, leadership development, talent acquisition and workforce management. TD Azlan also offers the courses to resellers as part of its HP Signature program, which provides specialist sales and marketing, business process and education support. The Azlan ISMM courses are also available to other Partners via the TD Academy training portal.

Careful with Grayton !
United Kingdom: TheBrokerSite warns IT distribution specialists to be very careful when trading with peripheral and computer trader Grayton. The company allegedly contacted one of its members and tried to get goods on credit. After further checking, TheBrokerSite have found several indicators that tell them this is not a good company.


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