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Ingram Micro reviews its Central European Organization
American broadliner Ingram Micro has completely reviews its top management for central Europe. Ernesto Schmutter, formerly executive director International Business Europe, is to succeed leaving Marcus Adä as chairman of the board of management of its German office. Florian Wallner, managing director for the Austrian office until now, extends his area of responsibility to Hungary and Switzerland. He will report directly to Gerhard Schulz and will also join the European leadership team. Thomas Maurer, managing director Switzerland, and Ferenc Lazar, managing director Hungary, will report directly to him along with the Austrian team. Sabine Howest, executive director, strategic partner relations and business intelligence, will assume interim responsibility for vendor relations for the European value business until a successor for Ernesto Schmutter is appointed. Gerhard Schulz will assume temporary responsibility for the Pan Europe business division. Finally, Derrick Wood leaves the direction of the Swedish subsidiary, and is replaced by Anders Wickstrom, reporting to Gerhard Schulz. Anders also joins the European leadership team. Derrick does not leave the distributor, although his future role, at the European level, is not yet know.

Nimava expands NEC distribution to Nordic region
Already a NEC Unified Solutions distributor in the Benelux (through an office in Belgium), Dutch telecom VAD Nimava has seen its distribution rights for these products expanded to Scandinavia. In this region, with yet non-detailed resources, Nimava plans to target the SMB market in Denmark, Finland, Norway and Sweden.

Exertis hires from Microsoft
United Kingdom: broadliner Exertis has appointed Fiona Cooke as Marketing Director. Fiona joins Exertis from Microsoft, where she spent over six years in key sales and marketing roles both in the UK OEM team and, most recently, the EMEA Retail Division. Prior to those roles, Fiona was the General Manager for Marketing in Distribution for six years. Fiona's appointment is effective immediately and she will be based at Exertis' Basingstoke office. In her new role, Fiona's objectives include invigorating and creating further awareness of the Exertis brand both in Belgium, France, Ireland, the Netherlands, Norway, Sweden and the United Kingdom. To achieve this, she will lead the marketing function for Exertis across all business pillars. Fiona will also be responsible for leading, developing and executing the company’s marketing strategy, while focusing on key programmes such as class leading internet-based support and CRM.

Planète Telecom distributes Yealink
French network and telecom VAD Planète Telecom has started to distribute Yealink IP phones in the country. These products are also available for the rest of the world, through its Export company.

TD Azlan's HP teams achieve ISMM training centre accreditation
TD Azlan, the Tech Data's division specialized in value-added distribution of enterprise networking, server, storage and software solutions, has completed the latest phase of the HP Sales Excellence Program, with 149 of its HP specialist sales staff from across Europe completing the second module of four of their ISMM (Institute of Sales and Marketing Management) Level 3 Certificate in Sales and Marketing. The distributor's HP Sales Excellence Program aims to set the highest standards in the industry for professional sales practice in value distribution. TD Azlan has also attained the status of an ISMM Recognised Centre, enabling it to deliver ISMM sales qualifications to its own staff and reseller customers. Based in London, the ISMM is the worldwide representative body for sales professionals. It is internationally-recognised authority as the custodian of sales standards, ethics and best practice and a provider of professional sales training and qualifications. As an ISMM Centre, Azlan is accredited to deliver ISMM courses and assess and certify trainees that meet the required standards. Azlan's HP-dedicated sales staff, from Austria, Belgium, Czech Republic, Denmark, Finland, France, Germany, Italy, the Netherlands, Norway, Poland, Portugal, Spain, Sweden, Switzerland and the United Kingdom, are now taking an ISMM Level 3 course that has been specially designed to meet their needs. The training is provided online through the TD Academy training portal and subsequently assessments are carried out by TD Azlan's own qualified ISMM assessors to ensure that all HP sales staff have met the high standards required to achieve the certification. The TD Academy Portal was recently recognized with a coveted Brandon Hall Group Silver award for excellence in the Best Sales Training Program for Extended Enterprise category. Brandon Hall Group provides insights around key performance areas, including learning and development, talent management, leadership development, talent acquisition and workforce management. TD Azlan also offers the courses to resellers as part of its HP Signature program, which provides specialist sales and marketing, business process and education support. The Azlan ISMM courses are also available to other Partners via the TD Academy training portal.


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