Broadliner Tech Data is working to make a consistent and coherent portfolio of services available to its customers, providing them with additional capabilities and options to take to end-user customers. The programme will combine existing services that were already available in the UK with additional propositions that have been developed by Tech Data’s central services team in Europe, into a single portfolio. In addition to professional services such as installation, technical training, and pre-delivery configuration, Tech Data will now be offering additional consultancy, support and managed services, chiefly in the areas of datacentre, security and the cloud. Andy Brown, Services Director for Tech Data UK, said: “we are bringing together a consistent and coherent services value proposition that our UK reseller partners can draw on to meet the needs of their customers, and to develop and grow their business. We have offered a limited range of services for some time, and we are now filling in the gaps and giving resellers access to a full portfolio from a partner they know they can trust.” Importantly, he noted, Tech Data the services will always be delivered with and through partners and help then to fill gaps in their own service offerings, which they may not have been able to develop as yet. “For partners, the cost of developing services and investing in full-time technical resources to deliver them is often prohibitive. It also entails a degree of risk as they are expensive to employ, so there needs to be plenty of work for them to do and that might not always be the case while resellers are building up their own services practice. We see it as our role, as a trusted advisor to our channel partners, to provide the services that they may not be able to develop independently or invest in swiftly enough to take the opportunities that are available. We are effectively making that investment in skilled resources, so that our partners can access the expertise and services they need to add value to their customers. It is all about supporting partners in their development and growth, enabling them to deliver more and thus drive customer satisfaction and profitability”, concludes Andy Brown.