Broadliner Exertis has appointed Robert Fitzsimons as UK head of marketing, reporting to Paul Bryan, Exertis UK&I, managing director. He will be responsible for managing the company's enterprise, business and consumer channel marketing, leading a team of marketing professionals that provide innovative and highly effective programmes for partners.
“I am delighted to announce the appointment of Rob to head up our UK marketing team. Since joining us almost six years ago, he has gained experience across our enterprise, business and consumer divisions helping to drive and lead a number of channel initiatives including our highly successful Plug In to Exertis event. Rob is a product of our DCC graduate scheme and so his appointment is testament to the career progression available from Exertis”, said Bryan.
Fitzsimons graduated from Seton Hall university with a BSc in business administration with a major in marketing and then went on to gain a Masters of Science in marketing at UCD Michael Smurfit Graduate School of Business. He joined the DCC graduate sales and marketing programme in 2012 gaining experience across the various business sectors within the DCC Group.
“I am looking forward to the challenge of leading our UK marketing team. We have a great foundation to work from and a highly experienced marketing team committed to provide our vendor partners and customers with programmes that deliver return on investment and opportunities to grow their business. Our goal is to ensure that we are the go-to distributor for marketing based on our creativity, account management and understanding of how we can help generate revenue and profit for our partners and customers”, said Fitzsimons.