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ASBIS Continues Expanding its Territories with Vertiv

Costas Tziamalis, Deputy CEO of ASBISC Enterprises PLC
Costas Tziamalis, Deputy CEO of ASBISC Enterprises PLC

Broadliner ASBIS is a distributor of Vertiv products in Bulgaria, Cyprus, Estonia, Latvia, Lithuania and Romania since the end of 2021. In Q1 of 2022, the companies have agreed to cooperate on a new continent – the extended agreement authorises ASBIS to distribute Vertiv solutions in Algeria and Tunisia.

Vertiv is a global provider of critical digital infrastructure and continuity solutions, which include internationally recognised brands, such as Liebert UPS and cooling systems, Geist rack power distribution units, and Avocent remote access and infrastructure monitoring.

ASBIS offers a wide range of Vertiv products that are indispensable for large corporations, government structures, and telecom companies. The extensive portfolio includes systems for uninterruptible power supply (UPS), precision air conditioning, and IT management, as well as technologies that support edge computing, IoT (Internet of Things), and 5G implementations.

Costas Tziamalis, Deputy CEO of ASBISC Enterprises PLC, commented: “ASBIS aims to offer clients the most reliable and in-demand technological solutions for modern needs. The new agreement is a great step for strengthening our offer in Algeria and Tunisia, providing local businesses with cutting-edge solutions, and we are delighted that our partnership with Vertiv expands so rapidly.

Nassif Yazbeck, IT Channel Manager, Middle East & Africa Vertiv, commented: “we are excited for this immersive collaboration between Vertiv and ASBIS that will open new pathways for our robust technology to be offered in Algeria and Tunisia. Our existing strong alliance with ASBIS will further fortify our capability to speedily meet our customer’s complex and critical digital infrastructure needs in these markets, which are essential for industry growth and expansion.

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