• Alain Godet

Exertis Acquires JB&A


Tim Griffin, DCC Technology managing director

Broadliner Exertis, a leading route-to-market and supply chain partner for global technology brands across consumer, business and enterprise, has acquired JB&A, a leading distributor of broadcast, post-production and pro AV technologies, to system integrators and B2B resellers in North America. Located in San Rafael, California, the company saw revenues of €67,5 million in the last financial year.


JB&A holds a leading position with specialist vendors in the fast-growing broadcast and post-production segments, including CATDV, Gefen, Haverford, Quantum, Newtek and SNS. It also has the exclusive distribution rights for Unilumin in the United States, a leading direct view LED vendor.


The acquisition of JB&A continues Exertis’ strategy of building a strong and diverse pro AV, pro audio and musical instrument (MI) value-added distribution business in North America, following the acquisitions of Stampede (2018), Jam (2018) and The Music People (2020).

JB&A is led by Jeff Burgess, chief executive officer, and Greg Burgess, president, who will remain with the business and continue to drive JB&A’s growth strategy.


Tim Griffin, DCC Technology managing director, said: “JB&A is a strategic acquisition enabling us to expand our Pro AV business in North America in to the attractive and high value-added niches of broadcast and post-production. JB&A is a great fit with our existing Exertis pro AV business and we will leverage this to benefit our vendors and customers. JB&A is well respected for its value-added distribution and technical capabilities and I’m looking forward to continuing this journey.


This acquisition provides a great opportunity for both companies by providing new opportunities for our vendors, customers and employees,” said Jeff Burgess, JB&A, chief executive officer. “We’re excited to become part of the DCC family as it expands its presence throughout the world”, added Greg Burgess, JB&A, president.

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