• Alain Godet

Exertis Displays on Barco


Espen Hansen, Managing Director of Exertis Norway

Broadliner Exertis Captech, one of the Nordic region's largest distributors, has launched in Norway Barco ClickShare, LCD products and Unisee videowalls. This launch is an extension to the existing distribution partnership that covers Sweden.


Espen Hansen, Managing Director of Exertis Norway, is very happy to work with Barco in Norway and sees great opportunities that the brand will provide Exertis in relation to the existing product range and the offer of video walls: "Exertis has been present in the Swedish market since 1989 and has made very good progress with high-quality walls such as Unisee and the product series Clickshare. After the launch of the new ClickShare Conference, we believe that these products will attract great interest from our customers and we know that Exertis Norway can add value to our partners. Exertis has the experience, knowledge and dealers to create the conditions for Barco to develop the Norwegian market."


The time is absolutely ripe for Barco to take larger market shares, gain greater dealer breadth and increase knowledge about their products in the Nordic region. We have had a very well-functioning collaboration with Exertis Sweden, which we now want to continue into Norway. Exertis Norway has had an explosive increase in recent years, so Barco sees us as the right partner for their expansion in Norway", he adds.


There has long been a demand in the Norwegian market for a distributor who can deliver complete high-tech conference solutions and innovative video walls. With Exertis Norway's already broad portfolio of quality manufacturers, Barco fits in perfectly as a partner that gives our dealers access to full-fledged solutions from a distributor.


"Now that we can also offer full access to Barcos' product portfolio with their unique calibration system and the new CX-Conference series, greater opportunities will open up for Barco dealers to meet the market's needs", says Espen Hansen.


Customers will be offered to become licensed dealers via dedicated seminars, where they'll get all needed information and professional knowledge to be able to sell and install Barco's products.


Fredrik Grufman Channel Sales Manager Distribution Barco Nordic, concluded: "the expansion of Exertis to our distribution line enables Barco to increase its coverage of the AV / IT / UC markets in Norway. This will give our channel partners access to a large portfolio of Barco products, as well as enable Barco to address specialised sectors with our LCD Video Wall Technology."