Ingram Micro France Signs with Bleu Jour
Bleu Jour, a French manufacturer of computers and accessories combining aesthetics and compactness with high performance, has signed a distribution agreement with broadliner Ingram Micro France, covering all of its product ranges. This partnership will enable Bleu Jour to increase its visibility and sales for its successful KUBB mini PC, as well as for its entire range of computers, workstations and peripherals.
This new distribution agreement extends Bleu Jour's reach across Europe and gives Ingram Micro's channel partners access to a range of products that are unique in the market due to their compactness/performance ratio, scalability, attractive and customisable design. These are all assets that can appeal to a more demanding clientele.
Dimitri Réant, Ingram Micro's Supplier Relationship Manager, welcomes the new agreement: "Bleu Jour has positioned itself as a key player in the development of the BU, which allows Ingram Micro to strengthen its catalogue of innovative products thanks to this French company that is reinventing the personal computer. With Kubb, the mini PC becomes a silent, aesthetic and customisable piece of art. The Octo is also an ultra-compact computer with exceptional performance."
"We are pleased to collaborate with Ingram Micro, on the one hand this marks our first major distribution agreement in France and Europe, and on the other hand it represents a step forward in our development strategy with resellers, integrators and key accounts", says Jean-Christophe Agobert, President of Bleu Jour.
The new agreement with Ingram Micro is effective immediately and includes Bleu Jour's participation in the 2020 edition of the Digital Showcase with all Ingram Micro resellers on October 7th. This is an opportunity for the French manufacturer to showcase its know-how and unique positioning of its product range in the market.