SYNAXON UK: Rebranding Reflects Expanded Scope of Services


Mike Barron, Managing Director of SYNAXON UK
Mike Barron, Managing Director of SYNAXON UK

SYNAXON has renamed its product distribution operation (previously known as SYNAXON Distribution) to SYNAXON Hub, to reflect its prominence as a linchpin in the channel for partners, other distributors and manufacturers.

The name change brings the UK in line with the German operation and reflects the increased strength and depth of services that are now offered, including readily available credit terms, unlimited access to a wide range of popular solutions and services at favourable prices, backed by excellent partner support.

Making use of its purchasing power with authorised distributors of leading manufacturers such as APC, Acer, Dell, HP, HPE, Lenovo and Microsoft, and its warehouse in the UK, SYNAXON Hub provides great availability of key commercial product lines for its partners, ensuring they remain competitive. It also offers excellent service in the form of fast response times, central RMA processing, next day delivery, and a 14-day return policy.

Partners can also take advantage of SYNAXON’s project expertise and formal accreditations to enhance their own services and support capabilities.


Miguel Rodriguez, Managing Director of SYNAXON Hub, said: “everything SYNAXON does is designed to support partners in driving efficiency, productivity and automation, and transforming their businesses for managed services. SYNAXON Hub is an important element of our overall value proposition. With our buying power, vendor certifications and the resulting favourable prices for our partners, as well as our device rental offering, we clearly distinguish ourselves from others in the channel.

Mike Barron, Managing Director of SYNAXON UK, added: “with this name change, we’re communicating that we’re doing much more than just ‘shifting boxes' with our Hub business. We’re offering channel partners real value and benefits that they won’t get anywhere else.

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