
Broadliner Esprinet, the leading group in Southern Europe in consulting, sales and rental of technology products and IT security, has started the integration process of its subsidiary Vinzeo Technologies into Esprinet Ibérica, already parent company of distribution activities in Spain.
The merger is in line with the strategy announced in the Business Plan, which sees among its pillars an evolution of the historical transactional distribution model towards an increased focus and differentiation of distribution activities. and differentiation of the distribution activities of volume and value technologies. In this respect, the Group's the Group's Spanish companies will continue to be led by José María García Sanz, head of Esprinet Ibérica, and Javier Bilbao-Goyoaga Barturen, head of operations of V-Valley and Portugal.
The integration of Vinzeo into Esprinet Ibérica will allow the Group to optimise the commercial synergies developed between the companies in recent years, as well as to reinforce its leadership position by obtaining greater market coverage.
Alessandro Cattani, CEO of Esprinet, said: "the acquisition of Vinzeo in 2016 has allowed us to achieve leadership in the Spanish market through the expansion of the scope of our activities. Today we are ready for another fundamental evolutionary step for our Group, functional to achieve on the one hand the maximum flexibility and operational efficiency necessary to accelerate our growth, strengthen the business and create new competitive advantages, on the other hand to further increase our focus on suppliers and customers with a constant perspective of customer satisfaction."
The Boards of Directors of both companies approved the merger process, informing employees and trade unions. employees and trade unions. The transaction is subject to the deadlines set by Spanish law and is expected to be effective from is expected to be effective as of September, 1st. Until that date, the two companies will continue to operate separately.