Westcon Launches Next Generation EMEA Initiative
Network, telecom and security VAD Westcon has launched its new EMEA Go-To-Market initiative, Westcon Next Generation Solutions (NGS). Westcon NGS is specifically designed to offer the channel the solutions needed to enable a secure path to digital transformation, and help partners unlock recurring revenue in a cloud-first world.
This new Go-To-Market initiative encompasses four solutions pillars: Zero Trust Access, IoT/OT Security, Next Generation SOC, and Secure Cloud/DevOps. Focusing on solutions rather than specific vendor technologies, Westcon will help its partners identify the solutions best suited to them, their customers, and their long-term strategies, from its comprehensive portfolio.
Daniel Hurel, Vice President Westcon EMEA – Cyber Security & Next Generation Solutions, commented: “the markets covered by our Next Generation Solutions Go-To-Market initiative are increasingly demanded by end-user customers, and are among the fastest-changing areas of technology. While this poses a great opportunity, it is also a complex area; our expertise in the market means we can help our partners navigate the ever-changing landscape. We are delighted to launch Westcon NGS to help the channel proactively address this market. We will be using our expertise in these markets to help reseller partners drive recurring revenue opportunities, helping them to improve customer stickiness and ultimately stabilise future growth.”